Toto's "Africa" has come home, so to speak, thanks to an
installation by an artist who plans to play the song on loop in a Namibian
desert -- for eternity.
German-Namibian artist Max Siedentopf has set up the sound
installation, called "Toto Forever," in an undisclosed location
in the 1,200 mile-long Namib Desert.
The desert, on the west coast of Southern Africa, is around 55
million years old -- making it the world's oldest desert and the "perfect
spot" for his work, Siedentopf, 27, told CNN in an email. "Hopefully
the song will play just as long," he added.
Siedentopf is using solar batteries to power the entire
installation, which consists of plinths supporting six speakers attached to a
single MP3 player that contains one track: Toto's "Africa."
A shot of the installation by Max Siedentopf. Credit: Max
Siedentopf
The song has been a pop-culture phenomenon since its release in
1982, topping the US Billboard chart and selling more than 4 million copies in
the US alone.
In recent years, rock band Weezer made a cover of it; a sample of
the song is featured in the movie "Aquaman"; it has a dedicated Twitter bot,
which has been spitting out lyrics every couple of hours since 2016; and its
melody, "I bless the rains down in Africa," is frequently belted out
by revelers at parties and weddings across the world.
"Even though 'Africa' by Toto was released 1982 it is still
very much present in today's pop culture and frequently used for memes and even
entire Reddit pages are dedicated to the song," Siedentopf, who is based
in London, said.
"I was very intrigued by this and wanted to pay the song the
ultimate homage and physically exhibit 'Africa' in Africa."
The song -- which was written by Toto's late drummer, Jeff Porcaro,
and keyboard player David Paich -- has occasionally been mocked for
its lack of local knowledge: One of the lyrics claims "Kilimanjaro rises
like Olympus above the Serengeti," but Africa's highest peak can't be seen
from the Serengeti.
When asked whether his work was making fun of the tendency of
non-Africans to exoticize the continent, Siedentopf said there was a lot to say
about Western stereotypes, but "putting (that) aside, the installation is
supposed to look more at the lighter side of things and everyone should be able
to enjoy it."
He said he won't reveal exact the location of the work, adding that
it is "like a treasure that only the most loyal of Toto fans can
find."
